We’ve all known that
feeling of Infowhelm. I first experienced it in my high school geography class watching
Al Gore’s An Inconvenient Truth. I’m
referring specifically to the scene where Gore unveils the hockey stick graph,
for which he has to get on a platform lift to reach its upper right corner. I felt
awe and fear, but with an edge of giddiness to it, at the ridiculous theatricality
of the performance, and also in response to what felt like the fictionality of the
future evoked by the graph. Infowhelm
sets out to analyze moments like these, where the confrontation with climate
change information arouses complex, contradictory affective responses. In order
to do so Houser draws on scholarship of visual culture, literary studies, and science
and technology studies – although remarkably, she leaves affect rather
undertheorized. This means that even though the book paints a comprehensive
picture of the way in which climate change information, and informational
practices configure contemporary artistic and cultural expression, its exploration
of the feelings and emotions involved in the reception of these narratives and
images lacks a certain range.
It all boils down to mastery
and humility. Before climate change data migrates to other (media) environments
where it serves different purposes and audiences, it is usually conceived in scientific
contexts where positivist epistemologies reign supreme. Positivism “holds that
legitimate knowledge of real-world phenomena is based in logic, observability,
objectivity, and universality and is verifiable, preferably through quantitative
measures” (5). Positivism thus engenders a sense of informational mastery that
says we are able to understand, map, and predict the course of events in a
satisfactory manner. But “Data never stands alone” (32), and especially in its
appropriation in art and culture, positivism is made to vie with other
knowledge systems, be they speculative, affective, or anecdotal. The resulting
entangled epistemologies, though not entirely dismissive of positivism and its
methods, contribute a more situated perspective that emphasizes the biases of
information technologies, its limitations, as well as its dangers.
That said, Infowhelm’s first chapter, which looks
at carbon footprint calculators, climate change visualizations, and other means
of concretizing data, or “making data experiential,” is a terrific read for
those interested in a more generous take on the kind of media objects so quickly
dismissed in the humanities for being questionably commercial and corporate.
This is the chapter where Houser gets closest to explaining what data feels
like in the day to day – which means engaging, albeit briefly, with other
affects besides mastery and humility, for example boredom. The book’s other
chapters are equally well-written and rigorously argued, but the range of
affects discussed narrows down considerably after chapter one, most likely to
ensure thematic cohesiveness across a diverse corpus – which includes novels, poems, films, satellite images, as well as works of visual
art.
Laura op de Beke
Works Cited
Houser, Heather. Infowhelm Environmental Art and Literature
in an Age of Data. Columbia
University Press 2020.
Image by Carbon Visuals. "New York City's daily carbon dioxide emissions as one-tonne spheres"
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